A Grand Challenge is a highly visible strategic program that invites the world's best minds to apply their technical or scientific talent to a problem of world-wide significance facing mankind. It furthers the visibility, and the legacy of the organizations involved and makes a lasting impact on humanity.
Companies large and small use these well-planned and executed competitions to source ideas and solutions from outside their own four walls in order to create truly breakthrough products and services.
The Grand Challenge value proposition to manufacturing is even more compelling. It has the power to revitalize a sector that has been charged with being low-tech, commoditized and unimaginative by carving out a more innovation-driven role for itself in the global market place.
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Keywords: U.S. manufacturing, innovation in manufacturing, manufacturing renaissance, supply chain management
