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Think Tank
Business Strategy Alignment: Page 260
As Clothing Retailer Learned, One-Size-Fits-All Merchandising Plan Doesn't Work Globally
Appealing to the cultural and economic specifics of a foreign market is the key to getting consumers to shop more frequently and spend more.
Here's How You Can Successfully Reach the Global Consumer
Today's consumer is a lot different than the consumer of 5 years ago, or even one year ago. Consumers today are making purchases both on and offline, through mobile devices, and even social channels from all over the world. Retailers are transforming their business strategies to engage these consumers, wherever they are, but not every retailer is seeing the payoff for their efforts.
Harnessing Customer Insights Requires More Than Traditional Market Research
Consumer-facing companies in developed economies have experienced little or no growth since the global recession of 2008 and 2009. As a result, CEOs, business unit leaders, chief marketing officers, and executive teams are looking outward, trying to spur growth by turning to new sources of customer information. These include "implicit" data such as biometrics, "structured" batches of big data such as online behavior, and "unstructured" data such as social media and call center conversations.
Communication: The Key to Business Success
Online Apparel Returns Are Rising - So What's Your Reverse Logistics Plan?
When it comes to e-commerce, one thing is certain: it brings incredibly high return rates. As billions of dollars of apparel purchases shift from physical stores to the internet, there is an imminent need for e-retailers to figure out how to handle the spike in returned merchandise.
Hispanic Shoppers Critically Important to Retailers, Both In-Store and Online, Study Finds
Hispanic consumers tend to shop online more than non-Hispanics in several critical categories, including cosmetics, fragrances and beauty, and general household products, according to a just-released study from IRI.
EMV Implementation to Reduce Credit Card Fraud Is Retailers' Top Payment Goal
Reducing credit and debit card fraud by implementing EMV chip card acceptance has become retailers' top payment issue in 2016, but retailers are also busy with new data security enhancements such as point-to-point encryption and tokenization to better protect payment card data.
Supply Chains Are Riskier Than Ever. Do Companies Realize It?
Within complex global supply chains, there are more opportunities than ever before for disruption, especially with regard to the health of key suppliers. Companies must find ways to keep tabs on those crucial partners, with an eye toward heading off disaster.
How Companies Are Tackling the Challenge of Risk Management
A conversation with corporate thought leaders about the growing awareness of the need for a vigorous supply-chain risk-management effort, and how they're working to achieve that goal.
Corporate America Does About-Face, Moves Back Downtown
For decades, many of the nation's biggest companies staked their futures far from the fraying downtowns of aging East Coast and Midwestern cities. One after another, they decamped for sprawling campuses in the suburbs and exurbs. Now, corporate America is moving in the other direction.
Vizio Finds Too Much Static in Holding Suppliers to Labor, Environmental Standards
Vizio Inc. puts more trust into third-party contractors than many television companies. Rather than relying on its own factories, the Irvine firm has outside manufacturers do the handiwork, allowing Vizio to lower costs for itself and consumers.
Zero Impact Isn't Enough: Going 'Net Positive' for Global Sustainability
When it comes to assessing the impact of business practices on the environment, the bar is being raised. Mere sustainability is no longer enough: now it's all about becoming "net positive."
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