Dan R. Robinson, advisory services principal, Ernst & YoungFrom Dan R. Robinson, advisory services principal, Ernst & YoungAll TechnologyIsolate, Prioritize, AutomateThere is a tendency to begin discussions of supply chain optimization from the perspective of available business process management software. But to attain real success, companies should base their technology choices on the ability to manage those issues that really matter. In other words, the real starting point requires isolation and prioritization of the most important needs and variables. [The views expressed herein are those of the author and do not necessarily reflect the views of Ernst & Young LLP]February 18, 2009Page 1 of 1
