Grocery Manufacturers Association, PwCFrom Grocery Manufacturers Association, PwCAll LogisticsReport: CPG Companies, Retailers Shift Focus to 'New Rules of Consumer Engagement'Retailers and consumer packaged goods companies are dealing with new rules of consumer engagement as they seize opportunities from advanced technology and the digitally connected consumer, according to the 2013 Financial Performance Report by the Grocery Manufacturers Association (GMA) and PwC US, titled Growth Strategies: Unlocking the Power of the Consumer.June 24, 2013Page 1 of 1
