Omnico GroupFrom Omnico GroupBusiness Strategy AlignmentGrowing Use of 'Showrooming' Costs UK Retailers, Study FindsRetailers in the UK are facing a growing threat of "showrooming," according to research from Omnico, which reveals that one in 10 consumers have used their smartphone to buy a product from another retailer's website while in-store.September 19, 2013Page 1 of 1
