Joel Argo, Manager, Plan4DemandFrom Joel Argo, Manager, Plan4DemandAll TechnologyBenefits and Drawbacks of Demand Management vs. Demand SensingOne of the new buzzwords in the demand planning arena is demand sensing. Developed around 2003, demand sensing has slowly been grabbing the interest of the CPG, energy, food, beverage, and chemical industries. Often viewed as an alternative to demand management, demand sensing is anything but. Let's compare the two.November 13, 2013Page 1 of 1
