MIT CT&LFrom MIT CT&LAll LogisticsAs Transportation Costs Rise, So Does Interest in Reducing Packaging or Even the Size of ProductDensification is the process of reducing product size (volume or weight) while maintaining or increasing its value. This is not a new trend. In fact, it is a tenet of good supply chain management and logistics, according to a four-part blog series published by the MIT Center for Transportation & Logistics.January 7, 2014Page 1 of 1