INSEAD KnowledgeFrom INSEAD KnowledgeBusiness Strategy AlignmentStriving for Agility, Some Factories Become 'Unfocused' TodayFactories don't just make things. Viewed properly, they are where the rubber of corporate strategy meets the road of the marketplace. Ideally, then, a factory should operate in alignment with competitive business priorities: in short, it should be focused. When a business tries to group too many different products, markets, and technologies into the same manufacturing facility, performance and productivity suffer.November 16, 2015Page 1 of 1