SupplyChainBrain, sponsored by LogilityFrom SupplyChainBrain, sponsored by LogilityAll TechnologyThree Reasons Demand Planning Has Finally Come of AgeThere’s nothing new about the idea of demand planning. Phoenician wine traders, 2,000 years ago, were savvy about staying ahead of fluctuations in demand via a network of merchant informants, and planned supply accordingly. The advent of vastly expanded computer data-processing power, along with the connectivity of the web, has been offering for 20 years or more the attractive proposition of using technology to track and predict demand for goods more accurately.November 29, 2017Page 1 of 1