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Think Tank
Whitepapers
Industries: Page 870
The Importance of Network Design to Supply Chains
Analyst Insight: It is important to recognize that a consumer packaged goods company's network determines its supply chain efficiency and customer satisfaction. Designing an optimal supply chain network means the network must be able to meet the long-term strategic objectives of the company. Most business units or functional areas within a company are impacted by network design efforts; therefore, the involvement of key stakeholders is imperative. - Bruce Tompkins, Partner, Tompkins International
CRM Is Dead - Long Live CRM
Analyst Insight: CRM as we know it has been turned on its head, but its importance has never been greater. In the late 1990s, CRM systems such as Onyx and Seibel were state of the art and were built to better organize and capture the plethora of data that sales teams were creating. Through the internet, the ability to share data with large and diverse teams was unprecedented. Unfortunately, digital has changed this. CRM is no longer robust enough for today's demands, but its core value has never been more important. - Guy F. Courtin, Vice President & Principal Analyst, Constellation Research
APIs: Let the Transition Begin
Analyst Insight: At the start of 2016, one quest remains unchanged: how to take cost out of the transportation process. The focus on greater efficiencies and visibility is critical for a well performing supply chain. Shippers, 3PLs and carriers need to embrace new data visibility solutions that reduce costs, serve customers more effectively, and improve operating performance for everyone. APIs are one such solution that will continue to gain traction. - Karl B. Manrodt, Professor of Logistics and Supply Chain Management, Georgia College & State University
Leveraging the Cloud for a Secure, Compliant Pharmaceutical Supply Chain
As pharmaceutical companies have expanded target markets and outsourced production over the last decade, the supply chain has become increasingly global, virtual and vulnerable. As a result, counterfeit activity is thriving - and patients have suffered and died from counterfeit and contaminated drugs.
How Can Retailers Stay Relevant in an E-Commerce World?
U.S. retailers are racing to stay relevant in a rapidly changing shopping environment led by growth of e-commerce, the ubiquity of mobile devices, and the demanding expectations of consumers, according to PwC's annual online shopper survey, Total Retail: The Race for Relevance. Based on a survey of more than 23,000 online consumers globally, the report reveals the changing behaviors of consumers, driven by convenience, price, social media and brand trust.
Merck's End-to-End Supply Chain Vision
Leading the Charge in Multi-Enterprise Supply Chains
Analyst Insight: Not only is the supply chain market in the cloud growing, but a growing element in the portfolio is the supply chain network. Today, supply chain processes that call for collaboration such as transportation management, track and trace and procurement rely on the cloud to get the job done. But the supply chain network is a unique approach that facilitates complex multi-party supply chain processes and transactions. - Ann Grackin, CEO, ChainLink Research
Consumer Goods Companies Must Focus on Their Brand
Analyst Insight: Consumers want the same experience regardless of what supply chain is in play. Consumers' expectations are growing and now the brands must be more cognizant of their supply chains and how it supports the brand. The dynamics between CPG - retail - consumer has changed drastically. Consumers no longer distinguish between channels and therefore CPGs themselves must be more proactive to manage their role in this ecosystem. - Guy F. Courtin, Vice President & Principal Analyst Constellation Research
Data Quality and Consistency Are Key to CPG's Evolution
Analyst Insight: Data has become as consumable as a box of crackers. As a society, we expect information about product origins, ingredients, allergens and other information will be available at our fingertips prior to purchase. However, data inconsistencies often frustrate consumers on their quest to learn more and can stop them from completing their purchase. As a result, consumer packaged goods (CPG) companies are focusing on data quality to satisfy the demands of increasingly empowered consumers. - Angela Fernandez, Vice President of Retail Grocery and Foodservice, GS1 US
Exploiting Digital Business to Transform Consumer Products Companies
Analyst Insight: Digital business creates new opportunities for consumer packaged goods companies to transact directly to their end consumers. Digital business is information-enabled business that employs an abundance of new information in ways that better service customers. Bottom-line digital business offers the potential to transform the way that CPG companies interact with and serve their customers allowing them to create new operating models that tighten the bonds with their end consumer, which has the potential to transmogrify the CPG industry. - Dwight Klappich, Vice President, Supply Chain Research, Gartner
Supply Chain Professionals Ask, 'Why Not SaaS?'
Analyst Insight: Not too long ago, many supply chain professionals were skeptical of adopting a SaaS delivery model for their solutions. There was a hesitancy to move their solutions off premise, into the cloud and pay a subscription. How times have changed. Supply chain solution providers are all moving to the model or designing native solutions that are cloud-based. - Guy F. Courtin, Vice President & Principal Analyst, Constellation Research
Removing Organizational Silos Positions You Best to Meet Omnichannel Challenges, Study Says
Only 18 percent of CEOs say they have eliminated operational silos and are delivering seamless omnichannel shopping experiences for their customers. This means that the majority of retailers surveyed are still operating in silos, which is taking a toll on retailers' profitability and ability to create a seamless shopping experience for customers.
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