Boomi, a Dell Technologies business, announced ‘Retail 360’, a solution designed for retailers to connect their data and applications to create personalized customer experiences. Boomi’s data and application integration platform allows companies to harness their data to deliver unique customer experiences. With Boomi, retailers can improve decisions throughout the retail value chain as they collect, aggregate and analyze multi-channel data.
“It’s widely acknowledged that online commerce became mainstream in the last decade, however, the retail industry needs to morph and embrace change once again if it’s to succeed in this new decade,” said Ed Macosky, Senior Vice President of Product, UX and Solutions Boomi. “Retail companies need to embrace the change, think of themselves of providers of highly personalized customer experiences, and harness the data to deliver unique and differentiated customer journeys. Boomi’s Retail 360 will provide a low code, cloud integration platform to accelerate their business outcomes.”
Key Benefits of Retail 360
- Streamline omni-channel (ecommerce, POS, inventory, databases)
- Unite marketing, orders, inventory, pricing, promotion and customer record
- Deliver applications faster
- Accelerate B2B transactions
- Streamline operations and reduce cost
About Boomi
Boomi, a Dell Technologies business, quickly and easily unites everything in your digital ecosystem so you can achieve better business outcomes, faster. Boomi’s intelligent, flexible, scalable platform accelerates your business results by linking your data, systems, applications, processes, and people. Harnessing the power of the cloud to unify everything inside and outside of a business, Boomi gives more than 10,000 organizations globally, the ability to future proof their application strategy.
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