Implementing CPFR in Latin America | SupplyChainBrain

Implementing CPFR in Latin America

Eduardo Cantu, CPFR National Manager, Groupo Herdez

December 16, 2014

Groupo Herdez is one of Mexico’s leading manufacturers and distributors of grocery products and is a pioneer in implementing Collaborative Planning, Forecasting and Replenishment. Eduardo Cantu explains some of the challenges to CPFR implementation in Latin America and how Groupo Herdez is overcoming them. [Run Time (Min.): 12:14]

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