Automating Success: Reducing Fulfillment Costs for 3PLs | SupplyChainBrain

Automating Success: Reducing Fulfillment Costs for 3PLs

October 22, 2025

Webinar Description

Explore the transformative power of robotics in third-party logistics operations with G10 Fulfillment’s innovative approach to overcoming operational challenges. By implementing state-of-the-art person-to-goods automation, they are poised to significantly reduce costs per unit while efficiently scaling to support a growing customer base.

Join Bryan Wright, CTO and COO of G10 Fulfillment, along with Cody Upp, Head of Commercial at Zebra Robotics Automation, as they delve into the strategic advantages of integrating mobile robotics.

Gain insights into how these advancements are setting new standards in efficiency and customer satisfaction within the logistics industry.

What you will take away:

The challenges that propelled G10’s automation journey and their solutions
How automation serves as a pivotal differentiator in the 3PL sector • Anticipated improvements in accuracy, efficiency, and throughput
How G10 will use Zebra's cutting-edge technology to win and support new business
The impact of automation on overall profitability by significantly lowering the cost per unit picked
How customer feedback is influencing Zebra’s future fulfillment technologies

Speakers:

Cody Upp, Head of Commercial, Zebra Robotics Automation
Bryan Wright, COO and CTO, G10 Fulfillment

Moderator:

Helen Atkinson,, Managing Editor, SupplyChainBrain

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