How to Implement an S&OP "Rudder" | SupplyChainBrain

How to Implement an S&OP "Rudder"

Larry Lapide, Research Affiliate, MIT Center for Transportation & Logistics

May 16, 2012

Larry Lapide Icon

Larry Lapide, research affiliate at MIT's Center for Transportation and Logistics, deploys a maritime metaphor to dramatize the pressing need for companies to implement an effective sales and operations planning (S&OP) process. [Run Time (Min.): 12:52]

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