When It Comes to GTM, the Accent's on Management | SupplyChainBrain

When It Comes to GTM, the Accent's on Management

Marisa Brown, Senior Program Manager, APQC

November 1, 2008

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Quite a few enterprises are into global trade, but many of those are unable to step back and assess their performance. There are many issues to deal with, including governmental and regulatory compliance, containing costs, and improving one's competitiveness. With cross-border trade transactions amounting to more than $10tr in 2007, global trade management is nothing to take lightly, says Marisa Brown, APQC senior program manager. But there has to be a coordinated management approach to GTM that encompasses all company departments-logistics, tax, finance, legal and operations. [Run Time (Min): 16:18]

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