The Importance of Demand Planning | SupplyChainBrain

The Importance of Demand Planning

Keith McAlpine, Principal, Demand Solutions

December 3, 2009

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Discussing why manufacturers and distributors need a demand plan, Keith McAlpine, principal with Demand Solutions, walks viewers through the steps and tools that are needed to create a successful plan. [Run Time (Min:) 5:45]

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