Newell Rubbermaid Optimizes Sales & Planning Operations Process | SupplyChainBrain

Newell Rubbermaid Optimizes Sales & Planning Operations Process

Consumer Goods Technology

March 22, 2011

Early in 2008, Newell Rubbermaid found that inventory growth was outpacing sales, inventory turns were declining, forecast accuracy was well below best-in-class levels, and working capital as a percentage of sales needed to improve. It was clear there was potential for improvement. The company saw S&OP as a great way to address all of these different areas of opportunity at a root cause level.

Newell Rubbermaid's S&OP process has been the subject of an intensive improvement effort over the past two years. Since then the initiative has generated 30 percent more cash for a total of $603m in 2009 despite one of the most challenging business environments in a generation.

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