S&OP: Empowering Profitable Decision-Making | SupplyChainBrain

S&OP: Empowering Profitable Decision-Making

Keith McAlpine, Principal, Demand Solutions

February 4, 2010

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A sales and operations planning process is where the real value of the demand plan is realized, says Keith McAlpine, principal with Demand Solutions. Among other things, the S&OP process eliminates the yearly two- to three-month budgeting struggle. [Run Time (Min:) 4:45]

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