Integrating BI, Planning & Execution in Retail & CPG | SupplyChainBrain

Integrating BI, Planning & Execution in Retail & CPG

Mark Zelenak, VP, Consumer Products and Retail, One Network Enterprises

March 21, 2011

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Traditional planning systems are segmented from execution systems, says Mark Zelenak, vice president of consumer products and retail at One Network Enterprises. Maybe that could work for companies if business actually happened the way it's planned, but it doesn't. However, there's a way to keep planning an execution in sync. [Run Time (Min.): 10:13]

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