How Whirlpool Serves Niche Markets and Low-Velocity Products | SupplyChainBrain

How Whirlpool Serves Niche Markets and Low-Velocity Products

Aesha Browne, Manager Supply & Logistics, Whirlpool Corp.

December 4, 2017

How does a major appliance manufacturer serve the needs of niche markets and low-velocity products? Aesha Browne, manager of supply and logistics with Whirlpool Corp., explains how her company solved the conundrum. A finalist in the Supply Chain Innovation Awards competition at CSCMP EDGE 2017. [Run Time (Min.): 9:10]

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